• Perspectives & Opinions
  • A Pakistani Designer’s Global Achievement Overshadowed by the Wrong Conversation

    When a Pakistani designer achieves recognition on an international platform, it represents more than personal success. It reflects years of creativity, hard work, craftsmanship, and the growing presence of Pakistani fashion in the global industry.

    Parishae Adnan’s appearance at New York Fashion Week was one such moment. Her label, Parishae, was selected to close Flying Solo’s NYFW showcase, a significant achievement because Flying Solo is one of the major independent designer platforms featured during New York Fashion Week.

    For a young Pakistani woman leading her own fashion label, this milestone offered an opportunity to discuss ambition, creativity, entrepreneurship, and the journey behind building an international brand.

    However, the public discussion that followed focused less on her professional achievement and more on her personal choices, particularly her gym videos and the clothing she wore while exercising.

    The Interview That Shifted Focus From Fashion to Personal Choices

    Instead of exploring Parishae’s journey as a designer, CEO, and representative of Pakistani fashion on an international stage, the conversation moved toward questions about her gym clothing and how society reacted to it.

    During the discussion, Nadia Khan asked Parishae about the criticism she might receive for her gym videos and whether her parents objected to her choice of clothing.

    The question sparked debate because it shifted attention away from her professional accomplishments and toward the idea that an accomplished adult woman’s personal choices require approval from family members.

    The exchange raised broader questions about how women in creative industries are often judged  not only by their professional work but also by their appearance, lifestyle, and personal decisions.

    Why the Focus Matters in a Bigger Cultural Context

    The discussion around Parishae is not only about one interview. It reflects a wider cultural conversation about how successful women are represented in media.

    When women achieve something significant, public conversations sometimes move quickly toward questions about:

    • Their appearance
    • Their clothing choices
    • Their lifestyle
    • Social expectations placed upon them

    Meanwhile, the more important questions about their work can receive less attention:

    • How did they build their career?
    • What challenges did they overcome?
    • What inspired their creative vision?
    • How are they representing their country internationally?

    Fashion Is More Than Clothing

    Fashion is often misunderstood as only being about appearance. In reality, fashion is an industry involving:

    • Business leadership
    • Artistic direction
    • Cultural storytelling
    • Textile craftsmanship
    • Brand development

    A designer presenting at an international fashion platform is not simply showing clothes. They are presenting ideas, heritage, and creative identity to a global audience.

    Pakistan has a rich fashion history, from traditional embroidery and bridal couture to modern luxury design. International showcases provide opportunities to introduce this creativity to new audiences.

    The Double Standard Around Women and Success

    One of the challenges faced by many women in public roles is balancing professional recognition with social expectations.

    A successful woman may become a CEO, entrepreneur, or international designer, yet conversations can still focus heavily on whether her personal choices fit traditional expectations.

    This creates a broader debate:

    Should a woman’s professional achievements be evaluated separately from her personal lifestyle?

    Many argue that creative professionals should be recognized primarily for their work, talent, and contribution to their field.

    Supporting Pakistani Talent on Global Platforms

    The growth of Pakistani fashion internationally deserves attention. Designers who represent Pakistan abroad contribute to a stronger global understanding of the country’s creativity and craftsmanship.

    Instead of focusing only on controversy, audiences can also engage with meaningful questions:

    • What does it take to build a fashion brand?
    • How can Pakistani designers compete globally?
    • How can young creatives find opportunities internationally?

    These conversations can inspire the next generation of artists and entrepreneurs.

    Parishae Adnan’s NYFW achievement was an opportunity to discuss Pakistani creativity, entrepreneurship, and the future of fashion. The conversation surrounding her appearance also opened a wider discussion about media priorities and the expectations placed on women in public life.

    A designer who reaches an international platform deserves recognition for the work behind that achievement, the vision, discipline, and creativity that brought her there.

    The bigger conversation is not only about what someone wears. It is about what they create, what they achieve, and how society chooses to recognize success.

    4 mins